How bitwald built a global tipping platform
E-Commerce – Global Payments
tip me is a platform that enables consumers to directly tip workers who produce the goods they purchase, such as clothing or food, through a digital payment system.
The Challenge
The challenge was to create a multi-platform e-commerce integration with minimal development effort - just 7 lines of code to copy & paste for merchants. We needed to build a system that could track user behavior to improve the tipping widget's conversion rates through A/B testing, track transactions, collect tips from e-commerce merchants, and prepare payouts to factory workers worldwide.
Our Solution
We built a complete tipping platform that connects online shop customers with factory workers worldwide. The system works across multiple e-commerce platforms (Shopify, Lightspeed, Shopware, WooCommerce) and requires minimal integration effort from merchants. We also implemented a database of factory workers with images, job details, and personal wishes.
Technical Approach
- Development of a microservices backend with Node.js and TypeScript for type safety and reliability
- Implementation of a secure payment processing pipeline with multi-region compliance
- Development of custom e-commerce plugins for Shopify, WooCommerce, Shopware, and Lightspeed with unified API
- Creation of an automated deployment pipeline with blue-green deployment for zero downtime
- Development of a custom analytics system with real-time dashboards for transaction monitoring
- Implementation of an A/B testing framework to improve tipping widget conversion rates
Technologies Used
Node.js
React
TypeScript
Google Cloud
MySQL
Linux
Shopify
WooCommerce
Results & Outcomes
From customer to factory worker, we built a worldwide tipping system while working closely with brands like SNOCKS, Ethnotek, Amazonas, Ethletic, and Etiko. The result was a scalable platform that efficiently processes transactions and provides actionable insights for continuous improvements, along with an internal management tool that displays key KPIs.
Global tipping system implemented
7-line integration for e-commerce
Over €80,000 collected for workers worldwide
Seamless multi-platform integration
Improved conversion rates through A/B testing
Real-time analytics and reporting
bitwald has consistently demonstrated professionalism, reliability, and responsibility throughout our collaboration. Their passion for technology and innovative solutions is clearly evident in their work. Together, we successfully implemented an IT solution that has collected around €80,000 for over 1,000 workers worldwide. Their adaptability, technical expertise, and collaborative spirit have made our four-year partnership at tip me exceptionally productive and valuable.
Before & After
Before
- No tipping platform available
- No direct connection between customers and factory workers
- No transparent supply chain visibility
After
- Global tipping system implemented
- 7-line integration for e-commerce
- €80,000 collected for workers worldwide
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